MLM List Building Secrets

Take the First Step to Move from the Lower Ranks in Your Network Marketing Company – Straight to the TOP!

There is a phrase in Network Marketing that you may have heard before : “you can get to (insert rank title) on excitement alone!”  In other words, people often join a MLM company and are pure ignorance on fire and because they are prospecting and presenting at a rapid pace, they can advance quickly.  In fact, people often achieve a position long before they are actually qualified to lead.

Rank alone does not define a leader, nor does the size of their check.  In fact, with the way many companies are structured and volume manipulated to ‘create’ rank positions, it is very common that someone will be of a certain ‘high rank’ but not at all qualified to lead the organization that is their team.  Anyone can be ‘given’ a rank, volume, and even people in their organization. It doesn’t require any special ability, or skill of leadership.

If you have never gotten to any rank in a company you may be thinking – “I don’t care if I’m not qualified to lead – just give me the rank and the check!” .

But my dear, your success will be far longer sustained, and your residual check longer maintained when you get there by true WORK with a team of people who you learn to lead. When you actually have the permission of your team to lead them, your ‘work’ is much more rewarding, spiritually – AND financially!

When you first begin your business, your #1 objective is to earn a check yourself. Your focus and  your effort  is toward meeting one goal : making your own sales. Your prospecting, presenting and follow up has one goal- to enroll customers and distributors – to grow your check and increase rank and pay.

So how do you get beyond ‘excitement’ to growing a residual fortune?
You learn to focus on others, and help them to get their own fat check!

The next level of leadership is where the 97% of people fail. They neglect the personal development that is necessary to move beyond their own desires and instead work to flame the fire of their recruits.

This is the speed bump. The point of difference, where the leader is either born, or dies on the vine.
This is the place where I spend 99% of my time with my people – helping them to move beyond their own agenda, and into the ‘why’s’ of their recruits.

Part of your development here is to believe in others … which of course means you must first believe in yourself, in our industry, in your company, and trust YOUR leaders enough to follow them.  One of the fastest ways to develop that level of belief, until it burns in you and is unshakeable – is to attend company events.

Yes, that’s right – attend the EVENTS! That’s why your upline is so adamant about dragging you to every event they can! Because they know that events will change the way you think – raise your level of believe and fuel your actions to propel you into the next level of leadership.  If you don’t/ won’t attend, the probability that your business will stall and ultimately fail, is certain.

And if you are, right now, a developing leader – whose business is not growing at the pace you’d like, ask yourself how well you promote events?  How many people did you have at your last company event?  Conversely, how many people did you NOT drag so that their level of belief would grow, and they would become leaders in your organization?

My friend, this is not about YOU. This is about your team.  Find out who your people are, what drives them. Make it a priority to help those who WILL move forward to make the biggest check they can earn.

Standing in the front of the room boasting about your rank and your check will likely discourage people rather than encourage them to move forward to achieve their goals. When you actually lead your people, and are instead boasting about THEIR achievements you will find that you will have a team who loves you and are happy to follow – and RUN boldly in the direction of their dreams!

Are you ready to be a 2%er ? You know, the visionary leader type? We have to be good before we are great – and this time, practice, and baby steps.

Take this easy step, now:
You must always stay in phase 1  – recruiting. But now, when you recruit, know that the focus is not on growing your check – but on growing your newly sponsored person’s check!

NEXT, we will learn how to create MOMENTUM in your organization. Stay tuned
 

The inspiration for this article came from John Maxwell’s Leadership Ladder, as published in Success Magazine : http://www.successmagazine.com/article?articleId=1569&taxonomyId=21